“… how much you can see if you take a step backwards and only look very carefully. People say so much without being aware of it. By being somewhere for a longer period and observing them, they forget at a certain moment that you’re there. And then the party begins: subtle changes in body language, facial expression, position, groups that form and pull the cart or just seclude, with exuberance or visible boredom.
The moment the energy drops or is released … By taking the time and space to only look very closely at what is happening around me, inspiration is never far away.”
Kyra Sacks and Machteld Aardse worked together for the first time in an assignment for the Municipality of Almere. This has led to their company www.debeeldvormers.nl. It is very special to see how a new creative company can emerge from an assignment that we work closely with.
With Kyra we worked together with: Municipality of Almere, KPMG, The Hague University of Applied Sciences, Inholland University of Applied Sciences, Bartiméus, EIFFEL, Horizon College and VUmc.